About Panache Lingerie 

Anthony Power, the former Panache Chairman and a former Senior Executive with Playtex formed Panache Lingerie in 1982. Over quarter of a century later and Panache is one of the world's fastest growing lingerie companies. The Panache brands and contract ranges have become synonymous with quality, excellence in fit, contemporary design and value for money. Consequently the family business now headed by John Power, Chairman, is fast developing into a major International brand.

The company's design team, based in Yorkshire, England, is recognised as one of the most progressive in the lingerie business, with outstanding technical ability and creative flair. Panache has expanded dramatically over the past several years by exploiting its well known brands, moving into overseas markets and creating a targeted brand range.

Panache Spring/ Summer 2009 consists of three fabulous collections- Panche Superbra, Atlantis and Panache Swimwear. The Panache brands are all renowned for their perfect fit, which has now launched in KK cup in some styles of the Panache Superbra collection. To acknowledge such growth Panache has received a number of prestigious awards such as The Queen's Award for Enterprise in International Trade and the UK Fashion Export Award three times.

The Panache ranges can be found all over the UK, from major high street stores such as Debenhams, John Lewis and House of Fraser, to well known catalogues like Bravissimo, Grattans and Freemans and in all good independent retailers.